Working with the Media

In this chapter, you’ll learn about the importance of working with the media to get your message out to the masses. You’ll learn about the different types of media outlets you can target, such as local newspapers, TV stations, and radio shows, and how to build relationships with reporters and editors. You’ll also learn about the importance of developing a strong media strategy that includes press releases, media appearances, and other tactics. By effectively leveraging the power of the media, you can reach a wider audience and build support for your campaign.